The Sales Account Executive generates advertising revenue by calling on established agencies, cold-calling new prospects and convincing potential clients of the merits of television advertising
Job Summary
The Sales Account Executive generates advertising revenue by calling on established agencies, cold-calling new prospects and convincing potential clients of the merits of television advertising.
Implements strategies to consistently grow revenue and exceed revenue goals.
Establishes credible relationships with local business community.
Matching Summary
The Sales Account Executive generates advertising revenue by calling on established agencies, cold-calling new prospects and convincing potential clients of the merits of television advertising.
Skills & Requirements
Must-have
generate advertising revenue
calling on established agencies
cold-calling new prospects
prepares and delivers sales presentations
develops advertising schedules
Nice-to-have
credible relationships with local business
explains advertising effectiveness
works with station personnel
Key Requirements
Bachelor’s degree in Marketing, Advertising or Mass Communications, or related field, or equivalent combination of education and work-related experience
Minimum one year’s experience in sales
Valid driver’s license with acceptable driving record