Analista De Customer Marketing Sr - Cash & Carry

Diageo

Sao Paulo, SP, Brazil
Hybrid (3 days in-office per week)
Advanced excel proficiency required
Experience with scantech or nielsen data
Off-trade channel execution knowledge
Diageo is seeking a Senior Customer Marketing Analyst for its Cash & Carry division in São Paulo, Brazil. The role focuses on improving sales performance through data analysis, trade marketing strategies, and collaboration with various stakeholders to ensure brand visibility and compliance

Job Summary

  • This role involves analyzing commercial performance results to identify opportunities and risks across regions, channels, and clients.
  • The position requires supporting the governance of Trade Spend budgets while ensuring compliance and visibility of commercial investments.
  • Candidates will act as an analytical focal point between Sales, Marketing, and Finance to drive data-based decision-making.

Matching Summary

Match Score: 85

Diageo is seeking a Senior Customer Marketing Analyst for its Cash & Carry division in São Paulo, Brazil. The role focuses on improving sales performance through data analysis, trade marketing strategies, and collaboration with various stakeholders to ensure brand visibility and compliance.

Skills & Requirements

Must-have

  • Advanced Excel proficiency required
  • Experience with Scantech or Nielsen data
  • Off-Trade channel execution knowledge
  • Trade Spend budget governance experience
  • KPI analysis for sell-out and market share

Nice-to-have

  • Strong stakeholder influence skills
  • Strategic project management capability
  • Entrepreneurial mindset and curiosity
  • Hybrid work model adaptability

Key Requirements

  • Prior experience in Customer or Trade Marketing
  • Advanced Excel and Office suite mastery
  • Familiarity with Scantech, Nielsen, or Neogrid tools

Work Rights

Not specified

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