Develop and grow a strong and successful in-store link between the consumer retail experience and the adidas brand by connecting, engaging, enabling and inspiring the East Europe Key City relevant communities and influencers
Job Summary
Develop and grow a strong and successful in-store link between the consumer retail experience and the adidas brand by connecting, engaging, enabling and inspiring the East Europe Key City relevant communities and influencers.
Plan, develop and execute activations for Brand Center Warsaw in alignment with the overall Retail marketing calendar, focusing on ongoing activations, events and in-store experiences.
Drive the adidas brand visibility and experience consistent with brand strategy at the key store in East Europe region, aiming at winning the consumer at the point of purchase while maximizing profitability.
Matching Summary
Develop and grow a strong and successful in-store link between the consumer retail experience and the adidas brand by connecting, engaging, enabling and inspiring the East Europe Key City relevant communities and influencers.
Skills & Requirements
Must-have
Brand visibility and experience
Consumer engagement and traffic
In-store activations and events
Local consumer and landscape knowledge
Strong internal network
Nice-to-have
Passion for sport and adidas
Forward thinking and creative mindset
Inspirational attitude
Key Requirements
University degree in marketing, sales, business or equivalent
Min. 1 year of retail or marketing / agency experience