Sr. Strategist, Performance Marketing

Viral Nation

United States
Not specified; compensation is structured, perform...
On-site
4-6+ years paid media strategy experience
Deep expertise in meta and tiktok platforms
Strong understanding of tiktok shop and social commerce
The role involves leading the end-to-end development of sophisticated paid media strategies across upper and lower funnel objectives with a focus on scalability

Job Summary

  • The role involves leading the end-to-end development of sophisticated paid media strategies across upper and lower funnel objectives with a focus on scalability.
  • Candidates must possess deep platform expertise in Meta, TikTok (including TikTok Shop), Google, and other emerging performance channels.
  • Viral Nation offers a fluid, creative, and growth-oriented environment that supports ambitions in an open, collaborative, and fast-paced culture.

Matching Summary

The role involves leading the end-to-end development of sophisticated paid media strategies across upper and lower funnel objectives with a focus on scalability.

Salary

Not specified; Compensation is structured, performance-led, and market-aligned by country

Skills & Requirements

Must-have

  • 4-6+ years paid media strategy experience
  • Deep expertise in Meta and TikTok platforms
  • Strong understanding of TikTok Shop and social commerce
  • Experience with Paid Search and Programmatic advertising
  • Proven ability to lead high-budget account strategies

Nice-to-have

  • Mentoring junior strategists
  • Leading new business pitch efforts
  • Developing agency-wide best practices
  • Comfortable working across multiple time zones
  • Experience with creator-led performance ecosystems

Key Requirements

  • 4–6+ years professional experience in paid media strategy
  • University degree or college diploma in marketing or related field
  • Demonstrated ownership of large-scale or complex accounts

Work Rights

Not specified

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