Marketing Engagement Lead - Mental Health & Wellbeing

Konekt

West Perth, WA, Australia
**
5 to 10+ years b2b and b2c experience
Growth marketing in health industry
Web and crm platform technical capability
** Konekt is seeking a Marketing Engagement Lead specializing in Mental Health and Wellbeing to drive strategic marketing initiatives and market expansion within their portfolio. The ideal candidate will possess extensive experience in B2B and B2C marketing, particularly within the health or human services sector, alongside strong leadership and technical capabilities. **

Job Summary

  • The role supports business delivery and market expansion for the APM Mental Health and Wellbeing portfolio through strategic marketing plans.
  • Candidates must have 5 to 10+ years of experience in similar B2B and B2C roles with demonstrated success in strategic marketing.
  • APM Group is a global human services leader committed to enabling better lives with a diverse and inclusive work environment.

Matching Summary

Match Score: 75

** Konekt is seeking a Marketing Engagement Lead specializing in Mental Health and Wellbeing to drive strategic marketing initiatives and market expansion within their portfolio. The ideal candidate will possess extensive experience in B2B and B2C marketing, particularly within the health or human services sector, alongside strong leadership and technical capabilities. **

Skills & Requirements

Must-have

  • 5 to 10+ years B2B and B2C experience
  • Growth marketing in health industry
  • Web and CRM platform technical capability
  • Account-based marketing strategy execution
  • Data-driven ROI reporting and analytics

Nice-to-have

  • People leadership experience highly valued
  • Content relationship and event marketing
  • Strong written presentation skills
  • Commercially astute customer focus

Key Requirements

  • 5 to 10+ years experience in similar B2B and B2C role
  • Previous demonstrated experience in growth marketing within health
  • Relevant business or marketing qualifications

Work Rights

Not specified

Tailored Resume

Cover Letter