Digital Paid Media Manager

Travel + Leisure Co.

Not specified; not specified; comprehensive health...
Fully remote
8+ years paid media campaign strategy
2+ years leadership or management role
Google ads microsoft bing ads sa360
The Digital Paid Media Manager oversees comprehensive digital paid media strategies and lifecycle marketing campaigns to drive customer activation, retention, and engagement

Job Summary

  • The Digital Paid Media Manager oversees comprehensive digital paid media strategies and lifecycle marketing campaigns to drive customer activation, retention, and engagement.
  • This role requires leading a team of analysts while managing budgets, optimizing multi-channel campaigns across search, social, and programmatic platforms.
  • The company offers a diverse range of comprehensive health and welfare benefits including medical, dental, vision, 401k with employer match, and volunteer time off.

Matching Summary

The Digital Paid Media Manager oversees comprehensive digital paid media strategies and lifecycle marketing campaigns to drive customer activation, retention, and engagement.

Salary

Not specified; Not specified; Comprehensive health and welfare benefits including 401k match

Skills & Requirements

Must-have

  • 8+ years paid media campaign strategy
  • 2+ years leadership or management role
  • Google Ads Microsoft Bing Ads SA360
  • Facebook Ads Manager Demand Side Platforms
  • Lifecycle digital marketing optimization
  • Budget management and forecasting

Nice-to-have

  • Experience in the travel industry
  • CRM and first-party data strategies
  • Digital marketing agency experience
  • Marketing automation platform certification
  • Passion for testing and innovation

Key Requirements

  • Bachelor's degree in Marketing or related field
  • Master's degree is a plus
  • 8+ years driving paid media and lifecycle marketing
  • 2+ years in a leadership or management role
  • Proficiency in Google Analytics and Omniture

Work Rights

Not specified

Tailored Resume

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