Not specified (assumed hybrid or onsite based on industry norms).
5+ years digital marketing experience
Prescription drug advertising knowledge
Booth activation and event management
The job posting is for a Paid Media & Booth Manager in Shanghai, responsible for managing paid traffic acquisition and offline event strategies for prescription drugs in the weight management sector. The ideal candidate will have substantial experience in digital marketing within regulated industries and a strong understanding of compliance and project management
Job Summary
The role focuses on managing paid traffic acquisition and offline touchpoints for prescription drugs in the weight management sector.
Candidates must ensure all digital creatives and booth activations strictly adhere to medical, legal, and compliance regulations.
The position offers an opportunity to work at the intersection of cutting-edge pharmaceutical innovation and digital marketing.
Matching Summary
Match Score: 85
The job posting is for a Paid Media & Booth Manager in Shanghai, responsible for managing paid traffic acquisition and offline event strategies for prescription drugs in the weight management sector. The ideal candidate will have substantial experience in digital marketing within regulated industries and a strong understanding of compliance and project management.
Skills & Requirements
Must-have
5+ years digital marketing experience
Prescription drug advertising knowledge
Booth activation and event management
SEM and information feed advertising
Pharmaceutical compliance regulations
Nice-to-have
Data-driven ROI optimization mindset
Cross-functional team collaboration skills
Strong project management capabilities
Interactive booth design experience
Patient education event planning
Key Requirements
5+ years in digital marketing or media buying
Experience in healthcare or highly regulated industries
Proven track record in large-scale booth activations
Familiarity with prescription drug digital business models