Summer Intern – Marketing Customer Intelligence — Abm Persona Data Model (project-based)

S&P Global

Base: not specified; bonus/equity: not specified; ...
Not specified (assumed to be office-based as not explicitly stated).
Abm persona data model blueprint
Persona definition and governance
Signal-to-persona mapping
S&P Global is offering a 10-week summer internship focused on Marketing Customer Intelligence, specifically in developing an ABM Persona Data Model to enhance their account-based marketing strategies. The role requires a blend of marketing operations and analytical skills, with responsibilities spanning data model design and persona qualification logic

Job Summary

  • The internship is built around a defined project with clear milestones and a final deliverable, focusing on designing and operationalizing a persona definition & management data model.
  • You will contribute to an ABM Persona Data Model Blueprint, a Persona Definition & Governance Pack, and Signal-to-Persona Mapping.
  • The Summer Internship Program provides on-the-job experience focusing on high impact work, networking, business insights, and tailored learning opportunities.

Matching Summary

Match Score: 75

S&P Global is offering a 10-week summer internship focused on Marketing Customer Intelligence, specifically in developing an ABM Persona Data Model to enhance their account-based marketing strategies. The role requires a blend of marketing operations and analytical skills, with responsibilities spanning data model design and persona qualification logic.

Salary

Base: Not specified; Bonus/Equity: Not specified; Benefits: Not specified

Skills & Requirements

Must-have

  • ABM persona data model blueprint
  • Persona definition and governance
  • Signal-to-persona mapping
  • Translate ABM needs into data
  • Data design fundamentals
  • Structured, governed approach

Nice-to-have

  • Detail-oriented and systematic
  • Collaborative with marketers and technical partners
  • Proactive in surfacing data limitations
  • Curiosity and shared belief

Key Requirements

  • Right to work in the United Kingdom

Work Rights

Must have indefinite right to work in the United Kingdom

Tailored Resume

Cover Letter