Digital/media Strategist

KXAN

Austin, TX, United States
On-site
Digital media strategy development
Tactical execution of digital campaigns
Performance monitoring and optimization
You will play a key role on KXAN’s Advertising team, supporting tactical execution, client strategy, and performance analysis across a high-volume portfolio of advertisers

Job Summary

  • You will play a key role on KXAN’s Advertising team, supporting tactical execution, client strategy, and performance analysis across a high-volume portfolio of advertisers.
  • Partner with AEs to develop go-to-market digital strategies and tactical recommendations aligned to client goals, budgets, and flighting.
  • Bring a “we’ve got this” attitude—keeping campaigns moving forward even when priorities shift.

Matching Summary

You will play a key role on KXAN’s Advertising team, supporting tactical execution, client strategy, and performance analysis across a high-volume portfolio of advertisers.

Skills & Requirements

Must-have

  • Digital media strategy development
  • Tactical execution of digital campaigns
  • Performance monitoring and optimization
  • Collaboration with sales and creative teams
  • Understanding of full-funnel digital tactics
  • Proficiency with Google Ads and Meta Business Manager

Nice-to-have

  • Adaptability to platform changes
  • Proactive problem-solving attitude
  • Translating strategy into measurable outcomes
  • Experience with sponsorship-style campaigns

Key Requirements

  • 2-4 years of digital media experience
  • Working knowledge of digital ecosystem (OTT/CTV, programmatic, social, search, display)
  • Strong analytical and reporting skillset
  • Comfortable in fast-paced environment with shifting priorities

Work Rights

Not specified

Tailored Resume

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