Product Marketing Manager

Cogentiq -UW

**
Product positioning and messaging
Content strategy and creation
Launch campaign execution
** Cogentiq -UW is seeking a Product Marketing Manager to establish and drive the product marketing function for their AI-native underwriting platform. The ideal candidate will have a strong background in B2B SaaS product marketing, particularly in launching products and creating sales enablement content, while being part of a dynamic and fast-paced team. **

Job Summary

  • This is a 'build the machine' role where you will shape the product marketing function, not just execute within it.
  • You will own product positioning, content creation, campaign execution, sales enablement, and pipeline support to drive growth.
  • The role offers a clear growth path from building the product marketing engine to potentially leading a team and owning product lines as the company scales.

Matching Summary

Match Score: 75

** Cogentiq -UW is seeking a Product Marketing Manager to establish and drive the product marketing function for their AI-native underwriting platform. The ideal candidate will have a strong background in B2B SaaS product marketing, particularly in launching products and creating sales enablement content, while being part of a dynamic and fast-paced team. **

Skills & Requirements

Must-have

  • Product positioning and messaging
  • Content strategy and creation
  • Launch campaign execution
  • Sales enablement material development
  • Marketing automation and CRM tools
  • Project management and ownership
  • B2B SaaS product marketing experience

Nice-to-have

  • AI/ML platform marketing experience
  • Insurance industry familiarity
  • Account-based marketing programs
  • Building marketing function from scratch
  • Comfort with LinkedIn engagement

Key Requirements

  • 4-6 years total work experience
  • 2+ years in dedicated Product Marketing
  • Demonstrated product launch experience
  • Experience building sales enablement materials
  • Working knowledge of marketing tools

Work Rights

Not specified

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