Integrated Planning Manager

Dentsu

Ho Chi Minh City, Vietnam
4 years experience in media planning
Digital and traditional media expertise
Audience research and consumer insights
The role leads the development of integrated media strategies across digital, traditional, and emerging channels to meet client objectives

Job Summary

  • The role leads the development of integrated media strategies across digital, traditional, and emerging channels to meet client objectives.
  • Candidates must act as the primary strategic advisor for clients, providing data-driven solutions to market challenges.
  • The position involves mentoring a team of planners while overseeing end-to-end campaign performance optimization.

Matching Summary

The role leads the development of integrated media strategies across digital, traditional, and emerging channels to meet client objectives.

Skills & Requirements

Must-have

  • 4 years experience in media planning
  • digital and traditional media expertise
  • audience research and consumer insights
  • data-driven decision making skills
  • media planning tools proficiency
  • team mentorship and management

Nice-to-have

  • Google Ads or Meta certification
  • programmatic buying experience
  • high-profile account management
  • large-scale campaign background
  • attribution model knowledge

Key Requirements

  • Minimum 4 years of media planning experience
  • Strong analytical and presentation skills
  • Proficiency in Microsoft Office Suite

Work Rights

Not specified

Tailored Resume

Cover Letter