As a Digital Specialist, you will actively shape the digital strategy for the German market and drive digital transformation for greater efficiency, scalability, and impact along the customer journey
Job Summary
As a Digital Specialist, you will actively shape the digital strategy for the German market and drive digital transformation for greater efficiency, scalability, and impact along the customer journey.
Key responsibilities include supporting the development and implementation of the local digital strategy, executing data-driven personalized digital measures, and integrating digital tools and AI solutions.
The role requires a Bachelor's degree in Business Administration, Economics, Marketing, or a related field with proven success in Multichannel or Omnichannel Management within the Pharma, Biotech, or OTC industry.
Matching Summary
As a Digital Specialist, you will actively shape the digital strategy for the German market and drive digital transformation for greater efficiency, scalability, and impact along the customer journey.
Skills & Requirements
Must-have
Digital strategy development
Data-driven personalized content
AI-powered solutions integration
Customer journey optimization
Cross-functional team collaboration
Nice-to-have
Can-do mindset
Resilience and ingenuity
Anticipating environmental changes
Promoting new ways of working
Key Requirements
Bachelor's degree in Business Administration, Economics, Marketing or related
Experience in Digital
Proven success in Multichannel Marketing and/or Omnichannel Management
Experience in Pharma, Biotech, or OTC industry
Understanding of Website Architecture, UX, Web Analytics, SEO, SEA, GEO