Sr. Associate, Marketing - Premium Products & Experiences

Capital One

McLean, VA, US
Mclean, va: $96,500 - $110,100; new york, ny: $105...
Brand and creative strategy
Full-funnel marketing campaigns
Multi-channel marketing
Drive acquisition and customer marketing for premium product portfolio from brand and creative strategy through in-market execution across multiple channels

Job Summary

  • Drive acquisition and customer marketing for premium product portfolio from brand and creative strategy through in-market execution across multiple channels.
  • Establish brand strategy and foundational elements for existing and new products including design targets, positioning, claims development.
  • Capital One offers a comprehensive, competitive, and inclusive set of health, financial and other benefits that support your total well-being.

Matching Summary

Drive acquisition and customer marketing for premium product portfolio from brand and creative strategy through in-market execution across multiple channels.

Salary

McLean, VA: $96,500 - $110,100; New York, NY: $105,300 - $120,100; Richmond, VA: $87,700 - $100,100; Bonus/Equity: Performance based incentive compensation; Benefits: Comprehensive, competitive, and inclusive set of health, financial and other benefits

Skills & Requirements

Must-have

  • Brand and creative strategy
  • Full-funnel marketing campaigns
  • Multi-channel marketing
  • Cross-functional collaboration
  • Fast-paced environment

Nice-to-have

  • Problem solving and influencing skills
  • Building presentation materials
  • Thrive in dynamic environment
  • Diversity, inclusion & belonging

Key Requirements

  • Bachelor’s Degree or Military Experience
  • At least 2 years of experience in brand strategy or product marketing
  • At least 2 years of experience in planning, executing and analyzing marketing programs
  • At least 2 years experience in managing creative processes
  • 5+ years of experience in marketing for a luxury brand
  • 6+ years of experience driving optimization plans and creative strategy
  • 5+ years of experience working with cross-functional teams

Work Rights

Not specified

Tailored Resume

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