Product Marketing Lead - Launches

Klaviyo

San Francisco, CA, United States
$140,000 - $210,000 usd py
On-site
Product storytelling and narrative definition
Go-to-market strategy for product launches
Messaging and positioning for complex products
Help define and evolve Klaviyo’s portfolio narrative and create messaging that ties products to the company story

Job Summary

  • Help define and evolve Klaviyo’s portfolio narrative and create messaging that ties products to the company story.
  • Partner with R&D, PMMs, and the field to bring new features and capabilities to market, shaping messaging that makes complex ideas simple and exciting.
  • Stay curious about market shifts and tech trends to inform messaging and point of view.

Matching Summary

Help define and evolve Klaviyo’s portfolio narrative and create messaging that ties products to the company story.

Salary

$140,000 - $210,000 USD

Skills & Requirements

Must-have

  • Product storytelling and narrative definition
  • Go-to-market strategy for product launches
  • Messaging and positioning for complex products
  • Customer-first messaging approach
  • Cross-functional collaboration with Product and R&D

Nice-to-have

  • Understanding of market shifts and tech trends
  • Experience with platform or portfolio storytelling
  • Growth mindset and eagerness to learn

Key Requirements

  • 8+ years of product marketing experience in a SaaS environment
  • Excellent writing skills
  • Experience driving awareness or adoption for new products or major feature launches (Bonus)

Work Rights

Not specified

Tailored Resume

Cover Letter