Director, Content Strategy - Wealth

TIAA Jobs

Base: $103,000pyr - $146,000pyr; bonus/equity: pyr...
5+ years content strategy experience
Financial services regulatory knowledge
Team leadership of content professionals
This role leads the strategic development and execution of content marketing for TIAA's Wealth Marketing team across multiple channels including newsletters, web, and social media

Job Summary

  • This role leads the strategic development and execution of content marketing for TIAA's Wealth Marketing team across multiple channels including newsletters, web, and social media.
  • The successful candidate will translate complex financial topics into accessible narratives while partnering closely with the Chief Investment Office and other senior stakeholders.
  • TIAA offers a competitive compensation package including base salary ranging from $103,000 to $146,000, along with a superior retirement program and comprehensive health benefits.

Matching Summary

This role leads the strategic development and execution of content marketing for TIAA's Wealth Marketing team across multiple channels including newsletters, web, and social media.

Salary

Base: $103,000/yr - $146,000/yr; Bonus/Equity: Participation in incentive programs linked to performance possible; Benefits: Superior retirement program, health, wellness, and work life offerings

Skills & Requirements

Must-have

  • 5+ years content strategy experience
  • Financial services regulatory knowledge
  • Team leadership of content professionals
  • Multi-channel content execution
  • Audience segmentation expertise

Nice-to-have

  • Experience with AI tools in content
  • Strong cross-functional collaboration skills
  • SEO principles and performance measurement
  • Familiarity with TIAA products
  • Adaptability to matrixed organization

Key Requirements

  • Bachelor's degree required
  • 5+ years content strategy experience
  • 2+ years people management experience
  • Knowledge of FINRA and SEC regulations
  • Experience presenting to executive audiences

Work Rights

Not specified

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