Assistant(e) Marketing Digital - Apprenti(e)

Michelin Group

Lyon, France
On-site
Seo strategy and content deployment
Local search strategy
Digital customer journey optimization
Michelin Group is seeking a Digital Marketing Assistant Apprentice for a two-year apprenticeship in Lyon, France. The role involves supporting the Digital Group team across 19 European countries in SEO performance, local search strategy, and customer journey optimization

Job Summary

  • You will support the Digital Group team in its coordination missions for the 19 countries of the Euromaster Group in Europe, for B2C and B2B activities.
  • Your main missions will be related to SEO performance, local search strategy, and the optimization of digital customer journeys.
  • You will develop solid skills in digital marketing (SEO, digital levers, reporting, agency coordination) and gain concrete experience in digital conversion and online customer experience issues.

Matching Summary

Match Score: 85

Michelin Group is seeking a Digital Marketing Assistant Apprentice for a two-year apprenticeship in Lyon, France. The role involves supporting the Digital Group team across 19 European countries in SEO performance, local search strategy, and customer journey optimization.

Skills & Requirements

Must-have

  • SEO strategy and content deployment
  • Local search strategy
  • Digital customer journey optimization
  • Web Analytics tools (Google Analytics)

Nice-to-have

  • User Experience and CRO interest
  • Multicultural environment adaptability
  • Problem-solving and innovation

Key Requirements

  • Master's degree or equivalent (Bac+4 / Bac+5) in Marketing with a specialization in Digital Marketing
  • Fluent English (oral and written professional communication)
  • First experience with a Web Analytics tool (e.g., Google Analytics)

Work Rights

Not specified

Tailored Resume

Cover Letter