Appian is seeking a Field Marketing Manager to develop integrated marketing plans specifically for the Public Sector industry to accelerate sales pipeline and revenue
Job Summary
Appian is seeking a Field Marketing Manager to develop integrated marketing plans specifically for the Public Sector industry to accelerate sales pipeline and revenue.
The role involves managing a rich portfolio of events including trade shows, regional seminars, and executive roundtables while executing account-based marketing tactics.
Appian offers generous benefits including a 401(k) match, flexible time off, paid parental leave, and comprehensive health and wellness programs.
Matching Summary
Appian is seeking a Field Marketing Manager to develop integrated marketing plans specifically for the Public Sector industry to accelerate sales pipeline and revenue.
Salary
Base: $75,000–$175,000 per year; Bonus: Discretionary bonus available based on performance; Benefits: 401(k) match, medical/dental/vision, equity awards eligible
Skills & Requirements
Must-have
3+ years field marketing experience
B2G or B2B enterprise software background
Public Sector marketing expertise
Event logistics strategy and execution
Account-based marketing (ABM) tactics
Nice-to-have
Understanding of low-code application development
Experience with business process automation
Partner ecosystem management skills
Creative and passionate team player
Data-driven optimization mindset
Key Requirements
Bachelor's Degree required
3+ years of field marketing or events experience
Direct experience with Defense, Federal Civilian, or State/Local Government marketing