Marketing Manager

AVEVA

Mumbai, India
Hybrid
Full-funnel marketing strategy
Demand generation programs
Industry-specific marketing plays
The Senior Marketing Manager will serve as the country-level marketing leader for India, defining and executing the full-funnel marketing strategy

Job Summary

  • The Senior Marketing Manager will serve as the country-level marketing leader for India, defining and executing the full-funnel marketing strategy.
  • This role leads India’s marketing team and cross-functional virtual squads, setting priorities, coaching team members, and orchestrating collaboration with sales, partners, and global/regional functions.
  • Key responsibilities include market strategy, demand generation, brand presence, customer marketing, event leadership, and performance measurement, with a focus on driving pipeline, bookings, and customer expansion.

Matching Summary

The Senior Marketing Manager will serve as the country-level marketing leader for India, defining and executing the full-funnel marketing strategy.

Skills & Requirements

Must-have

  • Full-funnel marketing strategy
  • Demand generation programs
  • Industry-specific marketing plays
  • Customer lifecycle programs
  • B2B marketing experience
  • Digital marketing experience

Nice-to-have

  • Customer-obsessed culture
  • Data-driven decision making
  • Proactive risk management
  • Bias for action
  • Enterprise software experience

Key Requirements

  • 8-12+ years B2B marketing experience
  • 3+ years leading teams or squads
  • Deep understanding of India's business landscape
  • Hands-on CRM, SEO/SEM, AI, analytics, marketing automation experience
  • Navigating matrixed global organizations

Work Rights

Not specified

Tailored Resume

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