Senior Business Systems Analyst – It Product

John Hancock Life Insurance Company (U.S.A.)

Boston, Massachusetts, USA
Base: $107,450.00 usd - $199,550.00 usd; bonus/equ...
3d onsite
Marketing technology ecosystems
Customer data management
Audience segmentation
Join the Marketing Technology team to support the evolution of personalization utilizing data from Admin systems, Data Lake, Customer Data Platform and Marketo

Job Summary

  • Join the Marketing Technology team to support the evolution of personalization utilizing data from Admin systems, Data Lake, Customer Data Platform and Marketo.
  • Partner with Product Owners, Engineers, Data Architects, Marketing Operations, and cross-functional business partners to define Epics, Features, and detailed User Stories that support digital marketing, customer engagement, and data activation capabilities.
  • Manulife/John Hancock offers eligible employees a wide array of customizable benefits, including health, dental, mental health, vision, short- and long-term disability, life and AD&D insurance coverage, adoption/surrogacy and wellness benefits, and employee/family assistance plans.

Matching Summary

Join the Marketing Technology team to support the evolution of personalization utilizing data from Admin systems, Data Lake, Customer Data Platform and Marketo.

Salary

Base: $107,450.00 USD - $199,550.00 USD; Bonus/Equity: Incentive programs and earn incentive compensation tied to business and individual performance; Benefits: Health, dental, mental health, vision, disability, life insurance, retirement savings plans, paid time off

Skills & Requirements

Must-have

  • Marketing Technology ecosystems
  • Customer data management
  • Audience segmentation
  • Preference/consent management
  • Digital activation platforms
  • SQL Proficiency
  • Relational Database Skills

Nice-to-have

  • Leverage emerging technologies
  • Generative AI
  • Customer-centric mindset
  • Data-driven mindset
  • Awareness of organizational dynamics
  • Informal networks
  • Cross-functional dependencies

Key Requirements

  • Minimum 5+ Years of Experience
  • 5-6 years of progressive business analysis experience
  • Experience working in Agile/Scrum environments
  • Proficiency in systems analysis
  • Proficiency in data analysis
  • Proficiency in systems design
  • Proficiency in testing methodologies
  • SQL or data profiling experience highly desired

Work Rights

Not specified

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