The Sales Account Executive generates advertising revenue by calling on established agencies, cold-calling new prospects and convincing potential clients of the merits of television advertising
Job Summary
The Sales Account Executive generates advertising revenue by calling on established agencies, cold-calling new prospects and convincing potential clients of the merits of television advertising.
Implements strategies to consistently grow revenue and exceed revenue goals.
Establishes credible relationships with local business community and makes sales calls on existing and prospective clients.
Matching Summary
The Sales Account Executive generates advertising revenue by calling on established agencies, cold-calling new prospects and convincing potential clients of the merits of television advertising.
Skills & Requirements
Must-have
generate advertising revenue
cold-calling new prospects
convincing potential clients
grow revenue and exceed goals
establish credible relationships
prepare and deliver sales presentations
Nice-to-have
promote products or services effectively
develop advertising schedules
work with station personnel
develop advertisements with clients
Key Requirements
Bachelor's degree in Marketing, Advertising or Mass Communications, or equivalent
Minimum one year's experience in sales
Valid driver's license with acceptable driving record