Senior Analyst, Customer Engagement Measurement And Insights
Bristol Myers Squibb
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Python or r for analytical modeling
Multi-touch attribution frameworks
Causal inference methods experience
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Bristol Myers Squibb is seeking a Senior Analyst for Customer Engagement Measurement and Insights to analyze and enhance the effectiveness of omnichannel customer engagement strategies. The ideal candidate will apply advanced analytics, machine learning, and strong communication skills to deliver actionable insights and support data-informed decision-making across teams.
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Job Summary
This role involves independently delivering measurement analyses to assess the effectiveness of omnichannel customer engagement across field, CRM, and digital channels.
The position requires applying machine learning techniques to identify patterns in customer engagement, channel synergy, and message performance.
Bristol Myers Squibb offers a wide variety of competitive benefits and programs that provide employees with resources to pursue goals both at work and in personal lives.
Matching Summary
Match Score: 75
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Bristol Myers Squibb is seeking a Senior Analyst for Customer Engagement Measurement and Insights to analyze and enhance the effectiveness of omnichannel customer engagement strategies. The ideal candidate will apply advanced analytics, machine learning, and strong communication skills to deliver actionable insights and support data-informed decision-making across teams.
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Skills & Requirements
Must-have
Python or R for analytical modeling
Multi-touch attribution frameworks
Causal inference methods experience
Cloud-based analytics environments
Stakeholder communication skills
Nice-to-have
Experience in pharmaceutical industry
Familiarity with LLMs and generative AI
Mentoring junior analysts capability
Knowledge of HCP engagement journeys
PowerBI or Tableau dashboarding skills
Key Requirements
BA/BS degree required; advanced degree preferred
3–5 years of professional experience in advanced analytics
Proficiency in Python or R for data transformation