Sr. Specialist, Programmatic Media

SKECHERS USA Inc

Manhattan Beach, California, US
Base: $80,000 - $100,000pyr usd; bonus/equity: not...
4+ years programmatic media buying experience
Experience with google dv360 and the trade desk
Proficiency in audience segmentation strategies
The role involves stewarding media purchase development and implementation to maximize return on investment for Skechers brands

Job Summary

  • The role involves stewarding media purchase development and implementation to maximize return on investment for Skechers brands.
  • Candidates will analyze campaign data to create actionable insights and optimize ad performance across multiple digital channels.
  • This position reports to the Director, Performance Media and requires managing budgets while ensuring efficient allocation of advertising spend.

Matching Summary

The role involves stewarding media purchase development and implementation to maximize return on investment for Skechers brands.

Salary

Base: $80,000 - $100,000/yr USD; Bonus/Equity: Not specified; Benefits: Not specified

Skills & Requirements

Must-have

  • 4+ years programmatic media buying experience
  • Experience with Google DV360 and The Trade Desk
  • Proficiency in audience segmentation strategies
  • Strong analytical skills for campaign optimization

Nice-to-have

  • Knowledge of e-commerce and DTC marketing trends
  • Ability to collaborate with cross-functional teams
  • Experience with Adobe Data Cloud and Action IQ

Key Requirements

  • 4+ years of programmatic media buying experience
  • Experience with Google Ads, Yahoo, and CM360
  • Proven ability to manage multiple campaigns simultaneously

Work Rights

Not specified

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