Retail Marketing Manager (fl, Tn, Ga)

Lithia & Driveway (LAD)

South Florida, United States
Base: $80,000-$125,000; bonus/equity: not specifie...
**
Drive quality traffic
Enhance customer loyalty
Achieve operational excellence
** Lithia & Driveway (LAD) is seeking a Retail Marketing Manager to lead marketing strategies across multiple dealerships in South Florida, Tennessee, and Georgia. The role requires strong automotive industry knowledge and focuses on improving customer loyalty and operational performance while utilizing data-driven marketing approaches. **

Job Summary

  • Lead marketing strategies and initiatives for up to 25 Lithia auto dealerships, focusing on driving quality traffic, enhancing customer loyalty, and achieving operational excellence.
  • Design and implement marketing strategies that strengthen long-term customer relationships, leveraging internal technology and solutions with priority.
  • Leverage internal reporting, market intelligence, data analytics, and emerging technologies to create personalized, targeted marketing approaches.

Matching Summary

Match Score: 75

** Lithia & Driveway (LAD) is seeking a Retail Marketing Manager to lead marketing strategies across multiple dealerships in South Florida, Tennessee, and Georgia. The role requires strong automotive industry knowledge and focuses on improving customer loyalty and operational performance while utilizing data-driven marketing approaches. **

Salary

Base: $80,000-$125,000; Bonus/Equity: Not specified; Benefits: Medical, Dental and Vision Plans, Paid Holidays & PTO, Short and Long-Term Disability, Paid Life Insurance, 401(k) Retirement Plan, Employee Stock Purchase Plan, Lithia Learning Center, Vehicle Purchase Discounts, Wellness Programs

Skills & Requirements

Must-have

  • Drive quality traffic
  • Enhance customer loyalty
  • Achieve operational excellence
  • Data-driven guidance
  • Content and campaign management

Nice-to-have

  • Entrepreneurial culture
  • Growth powered by people
  • Modernize personal transportation

Key Requirements

  • Bachelor’s degree in Business, Marketing, Communications, Advertising, or equivalent experience
  • Strong understanding of the automotive industry
  • Experience using Google Analytics
  • Experience using CRM Systems
  • Experience using Microsoft Office Suite

Work Rights

Not specified

Tailored Resume

Cover Letter