Sr. Demand Generation Manager

Workday

Home Office, USA
Primary location base pyy range: $115,200 usd - $1...
Fully remote
Demand generation programs
Pipeline contribution targets
Multi-channel integrated campaigns
The Global COE Marketing team drives demand generation strategy across all regions, fueling qualified pipeline that directly supports revenue growth

Job Summary

  • The Global COE Marketing team drives demand generation strategy across all regions, fueling qualified pipeline that directly supports revenue growth.
  • This role owns end-to-end demand programs that convert awareness into qualified pipeline across segments and regions, serving as the connective tissue between marketing strategy and sales outcomes.
  • In return, we’ll give you the trust to take risks, the tools to grow, the skills to develop and the support of a company invested in you for the long haul.

Matching Summary

The Global COE Marketing team drives demand generation strategy across all regions, fueling qualified pipeline that directly supports revenue growth.

Salary

Primary Location Base Pay Range: $115,200 USD - $172,800 USD; Additional US Location(s) Base Pay Range: $115,200 USD - $204,700 USD; Bonus/Equity: May be eligible for Workday Bonus Plan or role-specific commission/bonus, annual refresh stock grants; Benefits: Comprehensive benefits

Skills & Requirements

Must-have

  • Demand generation programs
  • Pipeline contribution targets
  • Multi-channel integrated campaigns
  • Webinar and field event execution
  • Campaign performance tracking
  • Marketing platform proficiency

Nice-to-have

  • Sun-drenched optimism and drive
  • Courageous collaborators
  • Curious minds
  • Empathy and shared enthusiasm

Key Requirements

  • 8+ years demand generation and campaign strategy
  • 8+ years revenue tracking
  • Extensive webinar and field event planning
  • Strategic planning aligned to business priorities
  • Campaign performance data review

Work Rights

Not specified

Tailored Resume

Cover Letter