Account Director – Digital Marketing & Public Relations, Healthcare/pharma (m/w/div)
Webershandwick
Frankfurt am Main, Germany
Not specified; benefits: 28 days vacation + holida...
On-site
Digital communication strategy for rx medications
Integrated campaign management across channels
Experience in healthcare industry agencies
Webershandwick is seeking an Account Director specializing in Digital Marketing and Public Relations within the healthcare and pharmaceutical sectors. The ideal candidate will have extensive experience in creating and executing integrated digital communication campaigns while working collaboratively in multidisciplinary teams
Job Summary
The role involves strategic counseling and leadership for national and international clients focusing on digital communication for prescription drugs.
Candidates will manage integrated communication strategies across websites, social media, paid channels, PR events, podcasts, and video formats.
The company offers a permanent contract, 28 days of vacation, hybrid work options, and unlimited access to LinkedIn Learning.
Matching Summary
Match Score: 85
Webershandwick is seeking an Account Director specializing in Digital Marketing and Public Relations within the healthcare and pharmaceutical sectors. The ideal candidate will have extensive experience in creating and executing integrated digital communication campaigns while working collaboratively in multidisciplinary teams.
Salary
Not specified; Benefits: 28 days vacation plus holidays; Remote work options available
Skills & Requirements
Must-have
Digital communication strategy for Rx medications
Integrated campaign management across channels
Experience in healthcare industry agencies
Social media, podcast, and video production knowledge
Influencer marketing and Paid Social expertise
Project team leadership and budget calculation
Nice-to-have
Passion for digital innovation and trends
Cross-disciplinary collaboration skills
Creative content development capabilities
Event planning and execution experience
Key Requirements
Several years of relevant experience in digital communication campaigns within the health sector
Fluent German and very good English language skills
Proven experience in steering integrated project teams