Senior Specialist Marketing - New Logo Campaign

Wood Mackenzie

Onsite
4-6 years b2b marketing experience
Campaign management and execution
Lead generation for new customers
The role focuses on strategizing and executing global campaigns to drive net-new customer acquisition within specific energy verticals

Job Summary

  • The role focuses on strategizing and executing global campaigns to drive net-new customer acquisition within specific energy verticals.
  • Candidates will collaborate with sales, product marketing, and digital teams to optimize the buyer's journey and accelerate pipeline growth.
  • Success is measured by consistent delivery of high-quality sales-ready leads and strong campaign ROI across paid and owned channels.

Matching Summary

The role focuses on strategizing and executing global campaigns to drive net-new customer acquisition within specific energy verticals.

Skills & Requirements

Must-have

  • 4-6 years B2B marketing experience
  • Campaign management and execution
  • Lead generation for new customers
  • Digital marketing channel expertise
  • Marketing tech stack proficiency

Nice-to-have

  • Vertical-focused B2B campaign experience
  • Cross-functional global collaboration
  • Data-driven decision making mindset
  • Event planning and execution skills

Key Requirements

  • Bachelor's degree in Marketing or related field
  • 4-6 years of B2B marketing experience
  • Experience with Pardot, Salesforce, and LinkedIn Ads

Work Rights

Not specified

Tailored Resume

Cover Letter