Media Director, Nef

Coca-Cola HBC AG

Lagos, Nigeria
Not specified; not specified; not specified
10+ years media strategy experience
Fmcg/cpg full funnel planning
Digital social precision marketing
The Media Director leads the end-to-end media, digital, and connections strategy for NEF markets across all Coca-Cola brands

Job Summary

  • The Media Director leads the end-to-end media, digital, and connections strategy for NEF markets across all Coca-Cola brands.
  • This role ensures best-in-class reach, quality, efficiency, and effectiveness by translating global frameworks into locally relevant plans.
  • Candidates must drive a culture of testing, learning, and continuous optimization while managing DME function activities and budget governance.

Matching Summary

The Media Director leads the end-to-end media, digital, and connections strategy for NEF markets across all Coca-Cola brands.

Salary

Not specified; Not specified; Not specified

Skills & Requirements

Must-have

  • 10+ years media strategy experience
  • FMCG/CPG full funnel planning
  • Digital social precision marketing
  • Budget forecasting and governance
  • Brand safety compliance

Nice-to-have

  • Agile growth mindset approach
  • Inclusive culture leadership
  • Continuous learning orientation
  • AI concepts application
  • Sustainability integration

Key Requirements

  • Bachelor's degree required
  • 10+ years progressive experience in media or digital
  • Proven FMCG/CPG media strategy delivery
  • Strong knowledge of programmatic and measurement

Work Rights

Not specified

Tailored Resume

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