The DTC Web Analyst plays a critical role in driving the performance, measurement, and optimization for the direct-to-consumer business
Job Summary
The DTC Web Analyst plays a critical role in driving the performance, measurement, and optimization for the direct-to-consumer business.
Key responsibilities include developing and automating dashboards, delivering comprehensive reporting, and transforming complex datasets into actionable business insights.
Conair offers comprehensive benefits including Medical/Dental/Vision plans, generous Paid Time Off, and a 401k with company match.
Matching Summary
The DTC Web Analyst plays a critical role in driving the performance, measurement, and optimization for the direct-to-consumer business.
Skills & Requirements
Must-have
ecommerce performance tracking
Google Analytics
PowerBI
data integrity
actionable business insights
digital marketing analysis
Nice-to-have
trend identification
customer segmentation
UX analysis tools
MarTech stacks
data governance best practices
Key Requirements
Bachelor's degree in Analytics, Business, Marketing, Economics, or related field
2+ years of experience in ecommerce, digital analytics, or DTC focused roles
Advanced Excel skills
Experience with web analytics platforms (e.g., Google Analytics, PowerBI)
Experience supporting a DTC ecommerce business or high volume ecommerce environment