Lead the planning and execution of marketing programs and campaigns to support partners in increasing sales, pipeline, leads, adoption, and consumption through the partner business
Job Summary
Lead the planning and execution of marketing programs and campaigns to support partners in increasing sales, pipeline, leads, adoption, and consumption through the partner business.
Collaborate closely with internal stakeholders and partner companies to accelerate GTM for various partner types and grow the Salesforce partner ecosystem and business.
Develop and manage marketing assets, resources, and communications to accelerate partner sales activities, and mentor and develop team members.
Matching Summary
Lead the planning and execution of marketing programs and campaigns to support partners in increasing sales, pipeline, leads, adoption, and consumption through the partner business.
Skills & Requirements
Must-have
Partner marketing programs
Go-to-market strategy
Cross-functional collaboration
Marketing asset management
Budget management and ROI optimization
Nice-to-have
Agentic era workforce transformation
AI-driven customer success
Continuous learning and growth
Key Requirements
12-15+ years of business experience
7+ years of SaaS/IT product marketing or partner business/sales experience
Leadership skills for cross-departmental initiatives
Proven experience in developing and executing strategies to achieve business goals