(高级)产品经理-血液肿瘤业务部

Johnson & Johnson

Beijing, China
Develop and execute brand strategies
Conduct market analysis and competitive intelligence
Work cross-functionally with medical affairs, sales, market access
Develop and execute brand strategies and marketing plans for hematology-oncology products

Job Summary

  • Develop and execute brand strategies and marketing plans for hematology-oncology products.
  • Work cross-functionally with medical affairs, sales, market access to ensure effective execution.
  • Monitor market trends and product performance, optimizing strategies as needed.

Matching Summary

Develop and execute brand strategies and marketing plans for hematology-oncology products.

Skills & Requirements

Must-have

  • Develop and execute brand strategies
  • Conduct market analysis and competitive intelligence
  • Work cross-functionally with medical affairs, sales, market access
  • Engage with KOLs, academic institutions, and industry experts
  • Monitor market trends and product performance
  • Ensure compliance with company policies and industry regulations

Nice-to-have

  • Strategic thinking and analytical skills
  • Ability to work independently and collaborate across teams
  • Established KOL and academic network
  • Internal candidates preferred

Key Requirements

  • Bachelor’s degree or above
  • At least 5 years of pharmaceutical experience
  • Preferably in hematology-oncology
  • Excellent English and Chinese communication skills
  • Experience in KOL engagement and multi-channel marketing

Work Rights

Not specified

Tailored Resume

Cover Letter