Base: $45.00-55.00 ph; bonus/equity: not specified...
Marketing mix models (mmm)
Predictive frameworks
Sql and data visualization tools
Apply technical expertise to develop and refine Marketing Mix Models (MMM) and predictive frameworks that measure marketing effectiveness across channels, optimize campaign performance, and drive strategic planning
Job Summary
Apply technical expertise to develop and refine Marketing Mix Models (MMM) and predictive frameworks that measure marketing effectiveness across channels, optimize campaign performance, and drive strategic planning.
Collaborate with senior data scientists and marketing stakeholders to turn complex data into actionable insights that shape FOX’s marketing strategies and fuel audience growth across our entertainment portfolio.
Support the development and maintenance of marketing mix models (MMM) to evaluate marketing effectiveness across channels and build predictive models to inform marketing strategies and budget recommendations.
Matching Summary
Apply technical expertise to develop and refine Marketing Mix Models (MMM) and predictive frameworks that measure marketing effectiveness across channels, optimize campaign performance, and drive strategic planning.
Salary
Base: $45.00-55.00 per hour; Bonus/Equity: Not specified; Benefits: Not specified
Skills & Requirements
Must-have
Marketing Mix Models (MMM)
predictive frameworks
SQL and data visualization tools
Python, R, pandas, scikit-learn
statistical methods and predictive modeling
on-site attendance minimum 4 days/week
Nice-to-have
marketing analytics, attribution modeling
cloud platforms or big data tools
marketing technology and advertising platforms
entertainment, media, or consumer-facing industries
Key Requirements
Bachelor's or Master's degree in quantitative field
3+ years of experience in data science
Proficiency in Python and R
Familiarity with experimental design and A/B testing