Director Integrated Health Marketing Strategy

CarePlus Health Plans Inc

Arlington, VA, US
Base: $168,000 - $231,000 py; bonus: eligible for ...
Hybrid
10+ years progressive experience in growth strategy
3+ years leading complex cross-functional initiatives
Strong understanding of member lifecycle strategy
The Director of Integrated Health Marketing Strategy at CarePlus Health Plans Inc. is responsible for enhancing member engagement and value by defining and executing the integrated health strategy. This senior role requires collaboration across various functions to ensure cohesive healthcare delivery and improved member outcomes within a hybrid work environment

Job Summary

  • The Director of Integrated Health is responsible for defining and driving Humana's integrated health strategy to increase engagement and value among current members.
  • This role serves as a senior leader who excels at navigating complex organizations, influencing without direct authority, and translating enterprise vision into coordinated action.
  • Humana offers competitive benefits including medical, dental, vision, 401(k) retirement savings, paid time off, and parental leave to support whole-person well-being.

Matching Summary

Match Score: 85

The Director of Integrated Health Marketing Strategy at CarePlus Health Plans Inc. is responsible for enhancing member engagement and value by defining and executing the integrated health strategy. This senior role requires collaboration across various functions to ensure cohesive healthcare delivery and improved member outcomes within a hybrid work environment.

Salary

Base: $168,000 - $231,000 per year; Bonus: Eligible for incentive plan based on performance; Benefits: Medical, dental, vision, 401(k), PTO, parental leave

Skills & Requirements

Must-have

  • 10+ years progressive experience in growth strategy
  • 3+ years leading complex cross-functional initiatives
  • Strong understanding of member lifecycle strategy
  • Ability to influence without direct authority
  • Experience operating within large regulated enterprise

Nice-to-have

  • Master's degree in Business Administration or Public Health
  • Experience supporting enterprise transformation efforts
  • Comfort with analytics and data-informed decision making
  • Strategic advisor skills for senior leadership
  • Fostering culture of collaboration and accountability

Key Requirements

  • Bachelor's degree or equivalent practical experience
  • 10+ years experience in growth strategy or healthcare
  • 3+ years leading cross-functional initiatives without direct authority
  • Demonstrated success in large regulated enterprises

Work Rights

Not specified

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