Manager, Local Performance Marketing

Neighborly Brands LLC

Irving, TX, US
Competitive pyy: commensurate with experience; bon...
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7+ years marketing experience
Google ads ppc/paid search expertise
Budget building and optimization skills
** Neighborly Brands LLC is seeking a Manager for Local Performance Marketing to develop and execute marketing plans that enhance customer engagement for franchise owners. The ideal candidate will have over seven years of marketing experience, particularly in franchise or retail, and possess strong analytical skills to drive local marketing strategies. **

Job Summary

  • The role involves assisting in the strategy and tactical development for local marketing efforts while driving adoption through coaching calls and webinars.
  • Candidates will monitor key marketing performance metrics including total qualified leads and cost per lead to ensure franchise owners meet revenue objectives.
  • The position offers competitive pay with equity and bonus opportunities alongside a hybrid work model requiring presence in Irving, TX three days a week.

Matching Summary

Match Score: 75

** Neighborly Brands LLC is seeking a Manager for Local Performance Marketing to develop and execute marketing plans that enhance customer engagement for franchise owners. The ideal candidate will have over seven years of marketing experience, particularly in franchise or retail, and possess strong analytical skills to drive local marketing strategies. **

Salary

Competitive Pay: Commensurate with experience; Bonus/Equity: Equity and bonus opportunities available; Benefits: Comprehensive benefits package offered

Skills & Requirements

Must-have

  • 7+ years marketing experience
  • Google Ads PPC/paid search expertise
  • Budget building and optimization skills
  • Advanced Excel data analysis capabilities
  • Franchise or retail industry background

Nice-to-have

  • Passion for driving strategic innovation
  • Experience with customer journey mapping
  • Ability to translate raw data into insights
  • Coaching and peer group facilitation skills

Key Requirements

  • Bachelor's degree in Marketing or related field
  • Minimum 7 years of marketing experience
  • Deep knowledge of Google Ads specifically PPC/paid search

Work Rights

Not specified

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