Not specified (assumed to be hybrid based on industry standards).
4-7 years experience in crm
Experience with dot digital braze klaviyo
Build and optimize lifecycle programmes
Mediacorp Pte. Ltd. is seeking a CRM/Customer Lifecycle Manager to enhance customer engagement and retention for The Wonder Shop, its e-commerce platform. The ideal candidate will have 4-7 years of experience in CRM or lifecycle marketing, strong analytical skills, and proven experience in developing automated customer journeys
Job Summary
The role focuses on developing end-to-end customer lifecycle strategies to maximize lifetime value for Mediacorp's ecommerce platform.
Candidates will own CRM channels including email and owned platforms to drive engagement and repeat revenue through targeted campaigns.
The position requires translating data insights into actionable strategies that improve customer experience and performance across the lifecycle.
Matching Summary
Match Score: 85
Mediacorp Pte. Ltd. is seeking a CRM/Customer Lifecycle Manager to enhance customer engagement and retention for The Wonder Shop, its e-commerce platform. The ideal candidate will have 4-7 years of experience in CRM or lifecycle marketing, strong analytical skills, and proven experience in developing automated customer journeys.
Skills & Requirements
Must-have
4-7 years experience in CRM
Experience with Dot Digital Braze Klaviyo
Build and optimize lifecycle programmes
Automated customer journey design
Data-driven segmentation strategies
Nice-to-have
Loyalty programme design experience
Strong stakeholder management skills
Strategic thinking with hands-on execution
A/B testing and journey optimisation
Key Requirements
4-7 years of CRM or lifecycle marketing experience
Proven ability to build automated customer journeys