Netflix is seeking an Ads Measurement Specialist for its Export team in Singapore to enhance its advertising capabilities in the APAC region. The ideal candidate should have extensive experience in media research and measurement, particularly in the advertising landscape, and be adept at analyzing campaign effectiveness
Job Summary
The role focuses on designing and conducting measurement studies to demonstrate campaign effectiveness for advertisers targeting global audiences.
Candidates will partner with sales teams and third-party vendors to manage the end-to-end lifecycle of measurement projects.
The position requires strong analytical skills to mine data trends and craft compelling narratives for clients and internal stakeholders.
Matching Summary
Match Score: 85
Netflix is seeking an Ads Measurement Specialist for its Export team in Singapore to enhance its advertising capabilities in the APAC region. The ideal candidate should have extensive experience in media research and measurement, particularly in the advertising landscape, and be adept at analyzing campaign effectiveness.
Salary
Not specified; Not specified; Not specified
Skills & Requirements
Must-have
8-10 years media research experience
Campaign effectiveness measurement expertise
Reach, frequency, and brand lift analysis
Third-party vendor management skills
Cross-functional stakeholder collaboration
Nice-to-have
Proficiency in SQL, Python, or R
Experience with China outbound export campaigns
Strong storytelling and presentation abilities
Ability to thrive in ambiguous startup environments
Fluency in Mandarin Chinese
Key Requirements
8-10 years experience in media research
Background in streaming, TV, or digital media
Expertise in marketing mix models and A/B testing
Knowledge of Nielsen, Macromill, or Kantar methodologies