Channel Sales Manager市场营销策划

Johnson Controls OpenBlue

Guangzhou, China
On-site
Marketing strategy and planning
Integrated marketing campaigns
Content creation and distribution
Johnson Controls OpenBlue is seeking a Channel Sales Manager in Guangzhou, China, focused on developing and executing marketing strategies for their York water ecological air conditioning products. The ideal candidate should have over five years of marketing experience in B2C/B2B sectors, particularly in related industries, along with strong skills in data analysis, content creation, and project management

Job Summary

  • Develop annual/quarterly marketing strategies for York Water Ecosystem Central Air Conditioners, including product launches, promotions, and brand campaigns.
  • Plan and execute national/regional marketing activities such as new product launches, industry exhibitions, dealer conferences, and terminal promotions.
  • Provide marketing toolkits to sales teams and dealers, including product talking points, promotional materials, and training resources.

Matching Summary

Match Score: 85

Johnson Controls OpenBlue is seeking a Channel Sales Manager in Guangzhou, China, focused on developing and executing marketing strategies for their York water ecological air conditioning products. The ideal candidate should have over five years of marketing experience in B2C/B2B sectors, particularly in related industries, along with strong skills in data analysis, content creation, and project management.

Skills & Requirements

Must-have

  • Marketing strategy and planning
  • Integrated marketing campaigns
  • Content creation and distribution
  • Channel enablement and support
  • Data analysis for optimization

Nice-to-have

  • Innovative thinking and market insight
  • Adaptability to fast-paced environments
  • Cross-functional collaboration skills

Key Requirements

  • Bachelor's degree or above in Marketing, Advertising, or Media
  • 5+ years of marketing planning experience in home appliances, home furnishings, HVAC, or related B2C/B2B industries
  • Experience with central air conditioning, smart home, or heating products is preferred
  • Proficiency in integrated marketing methodologies
  • Strong event planning and on-site management capabilities
  • Excellent content creation and communication planning skills
  • Data sensitivity and analytical skills
  • Proficiency in PPT and Excel

Work Rights

Not specified

Tailored Resume

Cover Letter