Senior Web & Ecommerce Strategist, Digital Gtm

Toast

Remote
$142,000—$227,000 usd; not specified; not specifie...
Remote
Ecommerce conversion rate optimization
A/b testing experiments
Product analytics tools
Drive new business success metrics (MQL and eCommerce conversion rate optimization) across Toast’s website platforms

Job Summary

  • Drive new business success metrics (MQL and eCommerce conversion rate optimization) across Toast’s website platforms.
  • Partner with CMS (Contentful), UXD, and front-end engineering teams to create, iterate, and build high-performing and interactive experiences and workflows.
  • Stay current on CRO best practices, CMS capabilities, and experimentation frameworks, bringing fresh ideas and external benchmarks to the team.

Matching Summary

Drive new business success metrics (MQL and eCommerce conversion rate optimization) across Toast’s website platforms.

Salary

$142,000—$227,000 USD; Not specified; Not specified

Skills & Requirements

Must-have

  • eCommerce conversion rate optimization
  • A/B testing experiments
  • product analytics tools
  • CMS-driven content/UI experiences
  • Growth marketing collaboration

Nice-to-have

  • B2B or B2B2C SaaS environment
  • experimentation platforms
  • headless CMS architectures
  • freemium or free trial conversion models
  • hospitality or vertical SaaS space

Key Requirements

  • 5+ years of experience
  • Hands-on CMS experience
  • A/B tests or multivariate experiments
  • Proficiency in product analytics tools
  • Excellent communication skills

Work Rights

Not specified

Tailored Resume

Cover Letter