Digital Growth & Performance Executive (fitness / Gyms)
PURPLE PLUTO PTE. LTD.
Islandwide
Sgd 2,400 - 3,800 / monthly pm
On-site
Performance marketing with meta ads and google ads
Digital acquisition and funnel optimisation
Seo and local search optimisation
Purple Pluto PTE. LTD. is seeking a Digital Growth & Performance Executive to lead digital acquisition and revenue growth for their gyms and wellness studios. The role requires hands-on expertise in performance marketing, funnel optimization, and analytics while focusing on measurable outcomes rather than vanity metrics
Job Summary
The role is hands-on and outcome-driven, responsible for building and optimising the full digital-to-revenue funnel from paid advertising to sales enablement.
Success is measured by qualified leads, conversion rates, campaign ROI, and revenue impact rather than vanity metrics.
The candidate will work closely with operations and frontline teams to convert leads into trials, memberships, and long-term customers.
Matching Summary
Match Score: 85
Purple Pluto PTE. LTD. is seeking a Digital Growth & Performance Executive to lead digital acquisition and revenue growth for their gyms and wellness studios. The role requires hands-on expertise in performance marketing, funnel optimization, and analytics while focusing on measurable outcomes rather than vanity metrics.
Salary
SGD 2,400 - 3,800 / Monthly
Skills & Requirements
Must-have
Performance marketing with Meta Ads and Google Ads
Digital acquisition and funnel optimisation
SEO and local search optimisation
CRM and booking system integrations
Analytics, tracking, and conversion attribution
Lead management and segmentation
Campaign budget and A/B testing management
Nice-to-have
Experience in fitness or wellness industries
Familiarity with gym booking platforms like Glofox
Basic copywriting for ads and landing pages
Collaboration with designers and developers
Understanding of sales pipelines and lead qualification
Ownership mindset and accountability
Data-driven and commercially aware
Key Requirements
2-3 years experience in performance or growth marketing
Hands-on experience with Meta Ads and Google Ads
Working knowledge of SEO and local SEO
Experience with analytics and conversion attribution
Familiarity with CRM or booking system integrations