Senior Brand Manager (ethical), Nutrition

AbbVie

Bangkok, Thailand
Brand plan development and execution
Market intelligence analysis and reporting
Digital plan and crm project co-lead
Lead assigned projects, track performance and periodically report to supervisor to achieve business goals

Job Summary

  • Lead assigned projects, track performance and periodically report to supervisor to achieve business goals.
  • Develop and implement marketing objectives, strategies, advertising and promotion ensuring flawless execution.
  • Ensure all business activities comply with WHO code, Thai code, relevant Acts, legal demands, Abbott code of conduct and ethical standards.

Matching Summary

Lead assigned projects, track performance and periodically report to supervisor to achieve business goals.

Skills & Requirements

Must-have

  • Brand plan development and execution
  • Market intelligence analysis and reporting
  • Digital plan and CRM project co-lead
  • Sales promotion and advertising planning
  • Budget management for A&P
  • Compliance with ethical and legal standards

Nice-to-have

  • Strategic thinking
  • High emotional intelligence
  • Strong communication skills
  • Field-testing promotional programs

Key Requirements

  • Degree in Science, Pharmacy, Medical, or Business Administration
  • Strong sales and marketing track record in pharmaceuticals, healthcare, or FMCG
  • Sound understanding of marketing principles

Work Rights

Not specified

Tailored Resume

Cover Letter