Base: $169,000 - $240,000pyr depending on location...
On-site
12+ years marketing experience
7+ years social media expertise
3+ years leadership role
Gusto is on a mission to grow the small business economy by handling payroll, health insurance, and HR so owners can focus on their craft
Job Summary
Gusto is on a mission to grow the small business economy by handling payroll, health insurance, and HR so owners can focus on their craft.
The Head of Social and Influencer Marketing will define and lead the strategy to significantly grow brand awareness and engagement among small businesses and advisors.
All full-time employees receive competitive base pay, benefits, and equity (RSUs) as part of Gusto's Total Rewards philosophy.
Matching Summary
Gusto is on a mission to grow the small business economy by handling payroll, health insurance, and HR so owners can focus on their craft.
Salary
Base: $169,000 - $240,000/yr depending on location; Equity: RSUs included; Benefits: Competitive base pay and benefits package
Skills & Requirements
Must-have
12+ years marketing experience
7+ years social media expertise
3+ years leadership role
B2B brand scaling experience
AI fluency at Innovator level
Social media management platforms
Influencer program management
Nice-to-have
MBA or advanced degree
Cross-functional collaboration skills
Community management best practices
Strategic narrative crafting
Ethical AI usage champion
Key Requirements
12+ years overall marketing experience
7+ years specializing in social/influencer marketing