Customer & Channel Marketing Lead

BP Retail UK

United Kingdom
Not specified; not specified; benefits include fle...
Hybrid
Customer and channel marketing experience
Digital marketing tools and crm systems
Market intelligence analysis and insights
The role involves developing and implementing marketing programs across franchised workshops, independent dealers, and DIY channels to grow market share

Job Summary

  • The role involves developing and implementing marketing programs across franchised workshops, independent dealers, and DIY channels to grow market share.
  • Candidates must gather customer needs, analyze local market intelligence, and ensure strategies align with global content and technical requirements.
  • BP offers a diverse environment with flexible working options, generous parental leave, and excellent retirement benefits.

Matching Summary

The role involves developing and implementing marketing programs across franchised workshops, independent dealers, and DIY channels to grow market share.

Salary

Not specified; Not specified; Benefits include flexible working options, paid parental leave, and retirement benefits

Skills & Requirements

Must-have

  • Customer and channel marketing experience
  • Digital marketing tools and CRM systems
  • Market intelligence analysis and insights
  • Campaign execution and optimization
  • Budget management for promotions

Nice-to-have

  • Proactive attitude towards trends
  • Strong collaboration skills
  • Experience in multi-national matrix organizations
  • Knowledge of eCommerce trends
  • Ability to work with global teams

Key Requirements

  • Years of experience in customer and channel marketing
  • Experience in large scale customer-centric initiatives
  • Good analytical skills to track performance
  • Knowledge of digital marketing tools
  • Collaboration and communication skills

Work Rights

Not specified

Tailored Resume

Cover Letter