Director, Partner Marketing

Avalara

Remote, US
Base: $153,300 - $306,300 annually depending on lo...
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12-15 years b2b saas marketing experience
Partner and channel gtm strategy expertise
Persona-based messaging and solution positioning
** Avalara is seeking a Director of Partner Marketing to drive strategy, performance, and optimization for partner marketing initiatives remotely. This role will focus on enhancing partner engagement and pipeline through effective messaging and campaigns, while collaborating with cross-functional teams. **

Job Summary

  • This role is responsible for owning the strategy, performance, and optimization of Avalara's to-partner marketing motion to drive engagement and pipeline.
  • The successful candidate will leverage data, AI, and GTM insights to build scalable programs that activate partners and increase partner-sourced revenue.
  • Avalara is an AI-first company where success requires embracing AI as an essential capability to improve efficiency and drive results.

Matching Summary

Match Score: 75

** Avalara is seeking a Director of Partner Marketing to drive strategy, performance, and optimization for partner marketing initiatives remotely. This role will focus on enhancing partner engagement and pipeline through effective messaging and campaigns, while collaborating with cross-functional teams. **

Salary

Base: $153,300 - $306,300 annually depending on location; Bonus: Eligible for bonuses; Benefits: Private medical, life, disability insurance, PTO, parental leave

Skills & Requirements

Must-have

  • 12-15 years B2B SaaS marketing experience
  • Partner and channel GTM strategy expertise
  • Persona-based messaging and solution positioning
  • Cross-functional collaboration with Alliances and Sales
  • AI fluency for content and campaign optimization

Nice-to-have

  • Experience with Salesforce and Marketo tools
  • Familiarity with 6sense and Power BI platforms
  • Ability to thrive in a fast-paced matrixed environment
  • Track record of driving partner-sourced revenue growth

Key Requirements

  • 12-15 years of B2B SaaS marketing experience
  • Proven success building partner-facing campaigns
  • Strong leadership presence and influence skills

Work Rights

Not specified

Tailored Resume

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