Plan and deliver insight-led activations by leveraging deep understanding of customer and brand jobs-to-be-done, consumer insights, and trends to meet customer needs and deliver brand objectives
Job Summary
Plan and deliver insight-led activations by leveraging deep understanding of customer and brand jobs-to-be-done, consumer insights, and trends to meet customer needs and deliver brand objectives.
Execute activations seamlessly in venue by building strong working relationships with venue decision-makers and staff, coordinating with agency partners to deliver to the highest standard, on time and within budget.
Monitor, evaluate, and optimize all activations by setting SMART objectives, tracking performance against KPIs, providing concise wrap-ups, and managing activation budgets accurately to ensure maximum ROI.
Matching Summary
Plan and deliver insight-led activations by leveraging deep understanding of customer and brand jobs-to-be-done, consumer insights, and trends to meet customer needs and deliver brand objectives.
Skills & Requirements
Must-have
On-premise channel expertise
Consumer insights and trends
Budget management and ROI
Agency and customer briefing
Collaborative cross-functional work
Nice-to-have
Founder's passion and entrepreneurial flair
Creating a culture of Belonging
Self-awareness and reflection
People and results agility
Mental and change agility
Key Requirements
5+ years FMCG, luxury, or spirits marketing experience
Deep understanding of on-premise channel
Strong commercial acumen
Proven budget ownership and ROI-driven decision-making