Marketing Communications Manager

Sensus Xylem Inc

Morrisville, North Carolina, USA
On-site
Develop messaging framework
Lead integrated marketing campaigns
Drive account-based marketing (abm)
Xylem Inc. is seeking a Marketing Communications Manager to lead messaging and campaigns for its Gas business in Morrisville, North Carolina. The role emphasizes strategic marketing, account-based marketing, and digital presence management, aimed at enhancing brand awareness and customer engagement

Job Summary

  • Lead messaging and campaigns for Xylem's Gas business, balancing brand development with targeted Account-Based Marketing (ABM).
  • Own the digital presence for gas-related content, including website management, SEO/GEO strategies, and branding consistency.
  • Develop and execute integrated marketing campaigns, drive ABM programs, and manage events and media engagement to move key accounts forward.

Matching Summary

Match Score: 85

Xylem Inc. is seeking a Marketing Communications Manager to lead messaging and campaigns for its Gas business in Morrisville, North Carolina. The role emphasizes strategic marketing, account-based marketing, and digital presence management, aimed at enhancing brand awareness and customer engagement.

Skills & Requirements

Must-have

  • Develop messaging framework
  • Lead integrated marketing campaigns
  • Drive Account-Based Marketing (ABM)
  • Manage digital presence
  • Lead events and media engagement
  • Build scalable content engine

Nice-to-have

  • Collaborative approach
  • Comfort in matrixed organization
  • Experience in PR or media relations

Key Requirements

  • 5+ years of B2B marketing experience
  • Proven success in integrated marketing campaigns
  • Experience with Account-Based Marketing (ABM)
  • Strong project management skills
  • Excellent communication skills
  • Analytical mindset
  • Experience with marketing automation and CRM platforms
  • Familiarity with SEO/GEO and website content management

Work Rights

Not specified

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