The role is responsible for guiding the development and implementation of marketing strategies based on strong consumer insights to enhance brand preference
Job Summary
The role is responsible for guiding the development and implementation of marketing strategies based on strong consumer insights to enhance brand preference.
You will lead a group of experts in CMI, CRM, Media, and Social while collaborating with cross-functional teams to ensure long-term planning aligns with business goals.
This position requires driving media planning effectiveness via continuous ROI improvement using MMM application and managing external agency relationships.
Matching Summary
Match Score: 85
The role is responsible for guiding the development and implementation of marketing strategies based on strong consumer insights to enhance brand preference.