The Senior Director, Shopper Marketing is responsible for leading Haleon’s end-to-end shopper strategy and activation agenda across all retail customers and channels
Job Summary
The Senior Director, Shopper Marketing is responsible for leading Haleon’s end-to-end shopper strategy and activation agenda across all retail customers and channels.
This role connects brand strategy, commercial priorities, and retail execution to create seamless omnichannel shopper experiences that drive conversion and category growth.
Haleon offers a robust Total Reward package that consists of competitive pay and a comprehensive benefits program.
Matching Summary
The Senior Director, Shopper Marketing is responsible for leading Haleon’s end-to-end shopper strategy and activation agenda across all retail customers and channels.
Salary
$ 228,512 - 285,640 USD; Bonus; Comprehensive benefits program
Skills & Requirements
Must-have
Omnichannel shopper experiences
Retail customer activation strategy
Shopper marketing strategy development
Integrated shopper campaigns
Retail media integration and governance
Nice-to-have
Scalable retail media operating models
Consumer health category experience
Data-driven decision maker
Builder of scalable systems
Key Requirements
12+ years experience in Shopper Marketing, Customer Marketing, Omnichannel Marketing, or Retail Media
Proven leadership delivering omnichannel programs
Deep experience partnering with Sales and retail customers