Assistant Director, Digital Media

The Ohio State University

Columbus, OH, USA
Digital content strategy development
Social media channel management
Data-driven content optimization
The Assistant Director of Digital Media serves as a key leader within the Ohio State Athletics Marketing unit, helping provide strategic oversight for the department’s digital presence across official Athletics social media channels, YouTube, and emerging media

Job Summary

  • The Assistant Director of Digital Media serves as a key leader within the Ohio State Athletics Marketing unit, helping provide strategic oversight for the department’s digital presence across official Athletics social media channels, YouTube, and emerging media.
  • The Assistant Director leads the planning and execution of digital content strategies that support fan engagement, brand storytelling, and revenue-generation objectives while ensuring alignment with broader marketing goals.
  • This role includes providing training and best-practice guidance to communications, marketing, and creative staff and overseeing the Athletics Digital Media student intern program to support daily content needs and departmental priorities.

Matching Summary

The Assistant Director of Digital Media serves as a key leader within the Ohio State Athletics Marketing unit, helping provide strategic oversight for the department’s digital presence across official Athletics social media channels, YouTube, and emerging media.

Skills & Requirements

Must-have

  • Digital content strategy development
  • Social media channel management
  • Data-driven content optimization
  • Collaboration with marketing teams
  • Fan engagement and brand storytelling
  • Mentorship of student interns

Nice-to-have

  • Experience in collegiate athletics
  • Familiarity with social media analytics
  • Short-form video workflow knowledge
  • Emerging digital platform expertise
  • Experience overseeing student staff

Key Requirements

  • Bachelor's degree or equivalent experience
  • 2-4 years relevant digital media experience
  • Availability to work nights, weekends, holidays

Work Rights

Not specified

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