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Coca-Cola is seeking a Director of Brand Management for its Hydration portfolio and Costa RTD business in Shanghai, China. The role emphasizes strategic growth through effective marketing plans and collaboration with cross-functional teams, requiring extensive experience in consumer marketing and brand management.
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Job Summary
This role leads the growth agenda for the Hydration portfolio and Costa RTD business within GCM OU.
The selected candidate must be based in Shanghai as this is not a fully remote position.
Employees gain access to global learning platforms, coaching, and mentoring as part of the Leadership & Development process.
Matching Summary
Match Score: 75
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Coca-Cola is seeking a Director of Brand Management for its Hydration portfolio and Costa RTD business in Shanghai, China. The role emphasizes strategic growth through effective marketing plans and collaboration with cross-functional teams, requiring extensive experience in consumer marketing and brand management.
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Skills & Requirements
Must-have
10 years general marketing experience
Global brand management background
Strategic business planning skills
Nice-to-have
Consumer empathy and innovation
Cross-functional partnership building
Adaptability to local market realities
Key Requirements
Bachelor's degree preferred in Business/Commerce with Marketing Major
At least 10 years of general marketing and sales experience