Sr Manager Audiences & Data Enablement

Disney Streaming

New York, NY, United States
$121,000.00 to $162,200.00 py; bonus + /or long-te...
Data activation in braze
Multi-channel campaign activation
Audience strategy and segmentation
The Sr. Manager, Audiences and Data Enablement ensures data is activated effectively in Braze to power personalized, multi-channel messaging

Job Summary

  • The Sr. Manager, Audiences and Data Enablement ensures data is activated effectively in Braze to power personalized, multi-channel messaging.
  • This role bridges data, technology and marketing, turning insights into action that drive engagement, ROI and subscriber growth.
  • Drive continuous improvement by evaluating new tools, processes, and innovations across CRM channels (Email, In-App, Web, CTV).

Matching Summary

The Sr. Manager, Audiences and Data Enablement ensures data is activated effectively in Braze to power personalized, multi-channel messaging.

Salary

$121,000.00 to $162,200.00 per year; Bonus and/or long-term incentive units may be provided; Full range of medical, financial, and/or other benefits

Skills & Requirements

Must-have

  • Data activation in Braze
  • Multi-channel campaign activation
  • Audience strategy and segmentation
  • CRM and customer data marketing systems
  • Data governance and compliance

Nice-to-have

  • Subject matter expert on emerging technologies
  • Driving continuous improvement
  • Translating complex strategies

Key Requirements

  • Minimum 6 years audience/data strategy experience
  • Experience with marketing activation technology
  • Bachelor's degree or equivalent in Marketing/Business

Work Rights

Not specified

Tailored Resume

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