The Manager, Retail Marketing Operations (RMO) leads marketing strategies and initiatives for up to 25 Lithia auto dealerships, focusing on driving quality traffic, enhancing customer loyalty, and achieving operational excellence
Job Summary
The Manager, Retail Marketing Operations (RMO) leads marketing strategies and initiatives for up to 25 Lithia auto dealerships, focusing on driving quality traffic, enhancing customer loyalty, and achieving operational excellence.
This role involves designing and implementing marketing strategies to strengthen long-term customer relationships, fostering OEM partnerships, and providing data-driven guidance to Store Leaders.
The company offers competitive pay, medical, dental, and vision plans, paid holidays & PTO, a 401(k) retirement plan, and employee stock purchase plan.
Matching Summary
The Manager, Retail Marketing Operations (RMO) leads marketing strategies and initiatives for up to 25 Lithia auto dealerships, focusing on driving quality traffic, enhancing customer loyalty, and achieving operational excellence.
Salary
$80,000-$125,000 annually; Anticipated starting pay $80,000-$110,000; Benefits: Medical, Dental and Vision Plans, Paid Holidays & PTO, Short and Long-Term Disability, Paid Life Insurance, 401(k) Retirement Plan, Employee Stock Purchase Plan, Lithia Learning Center, Vehicle Purchase Discounts, Wellness Programs
Skills & Requirements
Must-have
Drive quality traffic
Enhance customer loyalty
Achieve operational excellence
Leverage internal technology
Data-driven recommendations
Campaign performance measurement
Nice-to-have
Entrepreneurial high-performance culture
Passionate individuals
Empower colleagues to excel
Continuous improvement mindset
Key Requirements
Bachelor’s degree in Business, Marketing, Communications, Advertising, or equivalent experience
Strong understanding of automotive industry
Experience using Google Analytics
Experience using CRM Systems
Proficiency in Microsoft Office Suite
Proficiency in data analysis
High School graduate or equivalent, 18 years or older required